According to a 15-year-old intern at Morgan Stanley, Twitter is not for teens. It’s a conclusion based on a very limited sample, but I would agree with him. In fact, most people have Twitter accounts that they don’t use. Blogging (Twitter is a form of blogging called “micro-blogging“) is not for everyone. It requires a specific penchant. If you don’t have it, you wouldn’t be able to keep it up even if you tried. Out of a few hundred “friends” I have on Facebook, there are probably only a few active bloggers. I would imagine that the ratio would hold true for teens too.

He warned that traditional media – television, radio and newspapers – are losing ground.

This is pretty obvious for anyone. Newspapers are going bankrupt everywhere. Nobody has any patience for TV and radio commercials anymore. These traditional media will continue to exist (after all, TV didn’t kill radio as people thought it would), but they will be shrinking in significance. It’s a bad idea to be in a shrinking business. Personally, I would stay away.

However, “most teenagers enjoy and support viral marketing, as often it creates humorous and interesting content”.

Again, I believe this is true for all generations. In many ways, going viral appears to be the only way to market anything these days. This is a big problem for marketers; whether something goes viral or not is beyond their control.

Game consoles like Wii, which are now able to connect to the internet and offer free voice chat between users, have emerged as a more popular choice for chatting with friends than the phone.

I suspect that this is because most kids do not have iPhones. When the majority of teenagers get hold of their own iPhones, I wonder what would happen. I would guess that iPhone would blow away other handheld game consoles.